Is your shopaholic lifestyle becoming a problem? If you shop like it’s you’re job, maybe it’s time you actually get paid to wear clothes. Sounds like a dream right?
It is possible! It used to be that only celebrities got paid to wear clothes from designers. Now with social media and the power of Instagram, you too can get paid to model new styles. And you don’t have to have a million followers either.
Keep reading to find out how.
Become A Social Media Brand Ambassador
As social media has become more powerful, a lot of content creators like Instagram models and bloggers have gained more or as many followers as some celebrities. Because of this, new and even well-known brands and designers have started to target these influencers.
The brand will often give and or pay these people accessories or clothing to be worn in a post, making the influencer a brand ambassador. Often brands won’t want to work with an influencer unless that account has a strong online presence.
This doesn’t always mean that they have a ton of followers, rather, the posts are all high quality and have good engagement. In some cases, influencers will invest in online advertising to draw in more followers and or brands. If you don’t have the money for this investment, you might want to consider taking out a personal loan.
Get Paid to Wear Clothes With Affiliate Marketing
Affiliate marketing partnerships is another way fashion bloggers or influencers can work with designers and retailers. In this case, the brand will give content to the bloggers. This could mean graphics, and or coded advertising links. When a follower uses this link to make a purchase, the influencer or blogger will get a part of the sale, like a commission.
Often, affiliate marketing works best for newer influencers or bloggers. This is because their followers tend to be more modest and loyal.
Fashion Box Referral Programs
Referral programs are similar to affiliate marketing and are common with fashion subscription boxes like Trunk Club, or rental services like Rent The Runway.
With a fashion subscription box, each month the subscriber will receive a box of clothes and accessories they can either rent, return or purchase. These programs will either let content creators do a credit based referral program or get a cash commission.
Usually, creators won’t get a check with a percentage of their sales from the referral links. Instead, the sponsor will give them a flat credit when someone signs up using their referral link.
Get Paid to Wear T-Shirts
Sounds too good to be true, right? Well if you’re Jason Sadler, this is a reality.
Every day he wears a t-shirt given to him from a different company. He then blogs, tweets, and uploads photos of the T-shirt. He will even do a live stream video wearing the t-shirt where he answers questions from his viewers.
In 2008 he made $85,000 just wearing T-shirts. “I am a full-time T-shirt wearer,” Sadler told CNBC. Today, there are still these types of opportunities.
Brands will pay you to wear their shirt on social media, or if you’re a college student simply around campus. This could be a great way to pay off student loans.
Cracked even offered readers money to wear their funny shirts, or even get paid to design their own.
How Many Followers Do You Need?
You must be wondering this by now, and you’ll be surprised to find out, it’s actually not as many as you think you need. There are a couple of factors though brands are more interested in.
Factors like what your niche is and how easily you can tie a product into a category. Niches mean fashion, food, beauty, fitness and even popular hashtags.
Next brands will see how engaged your followers are. For example, if you have 100K followers and they’re all fake, a brand might not want to work with you.
Top Instagrammers can make thousands a post, even if they have a small but engaged following of a thousand. There’s still a possibility to make some money partnering with brands.
Other Ways to Make Money on Instagram
This all depends on your audience’s level of commitment, but you can make money on Instagram in various ways.
Such as a sponsored post. You’ll want to be careful with these, as too many can turn off your loyal followers. But if done properly you can make a commission selling brands products.
You also can create and sell your own product or offer a paid service. And lastly, you may be able to sell your posts to other brands to use.
Social media is constantly changing, one way isn’t better than the other. It really depends on what makes the most sense for your brand and content.
Sponsored Posts
Here’s a little bit more on what sponsored posts really mean.
A sponsored or promoted post is a post to any community driven website (like Twitter, Facebook, Instagram or your own blog) which is sponsored with an advertisement from a brand to draw in more people.
First of all the word “influencer” gets used too much. An influencer is honestly anyone who’s given themselves an online reputation for sharing engaging content online.
An influencer has an audience who trusts this content creator as someone who sets trends, is a trusted expert, tastemaker, or whose opinions about certain topics are trusted.
A lot of brands can’t compete with this, so they partner with influencers, and sponsored posts helps spread the word about their products or clothing. It’s not the size of your audience that brands care about, it’s how much your audience trusts you and how engaged your content is.
It can be challenging for influencers to balance their integrity, but if you’re not relying on Instagram for a living, you have the freedom to decide which brands you want to work with.
Get Paid to Wear Clothes Today
Now that you know the various ways you can get paid to wear clothes, isn’t it time you shine? Be it affiliate marketing, sponsored posts, wearing a T-shirt or becoming a brand ambassador. The possibilities are seemingly endless, even if you don’t have a ton of followers.
For more fashion tips and tricks, check out our website.
